Head to head · 🇬🇧
Unibet vs William Hill
Unibet edges it overall (8.4 vs 8.3), winning 3 of our 6 rating categories. Unibet typically offers better odds. Both are licensed in United Kingdom.
William Hill
Historic British bookmaker
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Ratings compared
| Category | Unibet | William Hill |
|---|---|---|
| Odds | 8.2 | 7.8 |
| Markets | 8.6 | 8.8 |
| Bonuses | 8.0 | 8.2 |
| App | 8.6 | 8.2 |
| Payments | 8.4 | 8.6 |
| Support | 8.4 | 8.2 |
| Typical football margin | 5.5% | 5.8% |
| Overall | 8.4 | 8.3 |
Features compared
| Feature | Unibet | William Hill |
|---|---|---|
| Live betting | ✓ | ✓ |
| Live streaming | ✓ | ✓ |
| Cash out | ✓ | ✓ |
| Bet builder | ✓ | ✓ |
| Edit bet | – | ✓ |
| Acca bonus / boost | ✓ | ✓ |
| iOS app | ✓ | ✓ |
| Android app | ✓ | ✓ |
Why choose Unibet
- ✓Competitive odds
- ✓Live streaming
- ✓Available in several regulated markets
Payments in United Kingdom
Debit card · PayPal · Apple Pay · Bank transfer
Why choose William Hill
- ✓Trusted brand
- ✓Strong racing coverage
- ✓Daily price boosts
Payments in United Kingdom
Debit card · PayPal · Apple Pay · Bank transfer
Frequently asked questions
Is Unibet or William Hill better?
In our ratings Unibet scores higher overall (8.4/10 vs 8.3/10). The better choice depends on whether you prioritise odds, bonuses, app quality or payment options.
Which has better odds, Unibet or William Hill?
Unibet typically has the lower margin on football (5.5%), which usually means better odds. Prices vary by match, so check our odds comparison.
Can I have accounts with both Unibet and William Hill?
Yes. Having accounts at several licensed bookmakers lets you take the best price on each bet and claim each welcome offer, subject to their terms.